This past Thursday night, while unconfirmed reports spread about an incident at Brown University, the network's Kaitlan Collins used social media, noting the confusion and guiding the public to her network’s 9pm newscast.
While it is by no means a impeccable news source, her message seemed accurate for a lot of people. It is one of the outlets where one can locate fact-based and generally dependable reporting – particularly during crises like the one developing in the vicinity of a New Hampshire storage facility.
A Vulnerable State Amid a High-Stakes Battle
Yet CNN, now 45 years old, finds itself in a uncertain state as two giant media conglomerates compete for ownership of its parent company, Warner Bros Discovery.
No matter the result, the destiny of CNN has been drawn into a major game of mergers and acquisitions, instead of as a question of what helps the information-seeking public.
“This is yet another example of the deep structural problems with origins in decades of regulatory actions,” noted Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Penn.
The speculation about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – fails to grasp a more important point.
“It is often framed as a business story with key players as the central actors, but there is scant discussion of the common good,” Pickard added.
The Additional Layer: The Former President
This situation is made more complex by Donald Trump’s opinions about a network he has long portrayed as perhaps his main “fake news” adversary.
Think back to the shouts of “CNN sucks!” at the president’s rallies, his administration's retaliatory revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now claims that CNN needs new ownership. You can read that as ownership that will insulate him from journalistic oversight. That is a factor in why he seems to support Paramount Skydance, which has made a hostile bid.
He has grounds to favor that suitor more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently placed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that venerable news network.
A Future of More Instability
It is important to note, if Netflix prevails, CNN and other cable outlets would first be separated into a standalone company. This might be a relief to many at the network, but it’s hardly a safe harbor. That setup could set up CNN for another sale. There is no finish line.
According to Timothy Wu, a lot of this is against the law, anyway. The influential voice of big tech’s dominance stated that competition laws should disallow both deals.
“Each proposed deal would be detrimental to the country, and both should be opposed by the government,” Wu recently wrote.
The Bigger Problem and a Potential Solution
Regardless of the resolution regarding CNN, the underlying crisis persists.
“The present media landscape is a very structure that undermines democracy, but we ought not succumb to the belief that change is impossible,” Pickard noted. Policy decisions – from the 1930s and 1940s – helped to foster this hyper-commercialized monster, and new policy decisions can address it.
Will that happen in an era where the head of the FCC won’t even affirm that the agency is independent? Reform is a distant prospect now, but that doesn’t mean it will be impossible forever.
Initiatives that bolster independent news organizations, aid local journalism, finance public media, and prohibit the accumulation of media power in a handful of hands are within reach – they are essential for a functioning democracy.
In the world of media ownership, size does not equal quality. And news organizations like CNN cannot be pawns in the latest corporate chess match.